Sunday 19 July 2015

Manager's Comments 20-7-15

Winter is the slowest time of year for real estate sales. There are just less daylight hours and it’s often cold and wet. However buyers are not seasonal, they develop new needs all year round. Increasing family, empty nest, marriage, death, transfer, all manner of everyday issues mean people need to move house. That is why there are still buyers and sellers all year round.
One of our agents had an inner city property that was not getting the buyer interest it should have. Right price, reasonable promotion, not a lot of interest. She did what needed to be done. She changed things, upped the ante, listed the property for auction. Since the first Auction ad there has been real and constant buyer interest. This property should sell at auction; there certainly is enough buyer interest to negotiate a deal post auction at least. Have a think about your property if that scenario seems familiar. Auction can make a real difference to buyer perception. It says very loud and clear – FOR SALE NOW.


John Christiansen




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